How to Start a FirstCry Franchise in India: Benefits, Costs, and More…

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Written By Chirag Dude

Are you interested in venturing into the thriving world of kids’ products? Starting a FirstCry franchise might just be the perfect opportunity for you. In this article, we’ll walk you through the steps to kickstart your FirstCry franchise journey.

FirstCry Franchise – Find Revenue Sharing, Investments, ROI Tenure & more

Delve into the nitty-gritty details of what it takes to be a successful FirstCry franchise owner. Learn about revenue sharing, initial investments, and the return on investment tenure.


About FirstCry: In Brief Overview 

  • Founded in 2010, headquartered in Pune, Maharashtra.
  • Started with 500 products a day, grew exponentially.
  • Unveiled an 80,000 sq. ft. automated center in 2012.
  • Achieved over 1 million satisfied customers by 2013.
  • Introduced the FirstCry hospital gift box program, partnering with 7800 hospitals.
  • Offers 200,000+ unique items from 5800 brands online and in 400+ retail stores.

Also read: How to sell on firstcry?

Demand for FirstCry

  • The Indian market experiences strong demand for FirstCry’s products.
  • Online shopping and preference for branded garments are driving growth.
  • Second-largest sector in the Indian fashion garment industry.
  • Economic growth and a young population fueling expansion.
  • Consumers are shifting towards quality and reliability.
  • FirstCry emerges as a trusted choice for parents seeking top-quality products.

Benefits of owning a FirstCry franchise

  • Dedicated Site Selection Team: Let the experts find the perfect location for your store.
  • Strong Brand Identity: FirstCry is the largest kids’ products company in Asia, endorsed by none other than Mr. Amitabh Bachchan.
  • High Margin Products: Both franchise owners and customers benefit from cost-effective, high-quality products.
  • Expert Guidance: Receive comprehensive support in setting up and decorating your store.
  • Marketing Assistance: Leverage FirstCry’s marketing prowess to promote your franchise.
  • Continuous Support: The company is committed to helping its franchisees succeed.

FirstCry’s Franchise Store Model: Choose According to Your Preference

Ready to choose the firstcry franchise model that aligns with your vision? Decide from the following options:

  1. Firstcry Store: Experience the extensive range of FirstCry’s flagship products, ranging from baby care essentials to toys, clothing, and more.
  2. Babyhug Store: Focus on premium products designed for your little ones’ comfort. This store specializes in providing high-quality baby essentials and comfort products.
  3. Cutewalk Store: Discover trendy and adorable clothing options for kids. From stylish outfits to comfortable playtime attire, this store caters to all your children’s fashion needs.
  4. Babyoye Store: Explore a diverse range of essential products catered to your baby’s needs. From diapers and baby food to strollers and nursery furniture, this store ensures you have everything you need for your little one.

FirstCry Franchise Cost In India

When considering a franchise opportunity, the initial investment is a crucial aspect for any aspiring business owner.

For those interested in a FirstCry franchise, the investment typically ranges from 35 to 50 lakhs rupees.

This amount encompasses the franchise fee, which may vary based on the chosen location.

Rest assured, the brand offers comprehensive support and guidance to help you establish and set up your store successfully..

Documents Required by FirstCry 

Ensure you have the following documents ready to streamline the application process:

  • Franchise Agreement
  • Aadhar Card
  • PAN Card
  • GST Certificate
  • Proprietor’s Photo
  • Shop Address Proof
  • NOC of Shop

firstcry franchise requirements

Skill Required to Run a FirstCry Franchise

No specific skill set is required. Adapting to market trends and demonstrating strong business acumen are key.

Area Required for Setting Up a FirstCry Franchise Store

You’ll need a commercial space of 1000 – 2000 square feet, ideally located in a high-footfall area.

Training Required to Run the FirstCry Franchise

FirstCry provides comprehensive training for both the owner and staff to ensure smooth operations.

How to Get FirstCry Franchise in India

Ready to embark on your FirstCry franchise journey? Follow these steps:

1. Visit the official site of FirstCry at

2. Click on “More” in the right-hand side of the header and select “Open a Store” from the dropdown.

3. Click on “Want to become our franchise” and complete the application form.

4. Submit the form, and the FirstCry team will be in touch to guide you through the process.

FirstCry Franchise Contact Details

For any further inquiries or assistance, feel free to reach out to FirstCry:

Head Office Address:

Rajashree Business Park, Plot No 114, Survey No 338, Tadiwala Road, Nr. Sohrab Hall, Pune-411001.

Digital Age Retail Private Limited

Rajashree Business Park, 3rd Floor, Survey No. 338 Next to Sohrabh Hall, Tadiwala Road Pune – 411001, Maharashtra

Reema Samuel: +91 9545021919

Email ID:



FirstCry has established itself as a reliable provider of high-quality kids’ products. If you meet the franchise requirements and have a passion for this industry, owning a FirstCry franchise could be a rewarding venture. For further guidance and information, don’t hesitate to reach out to FirstCry through the provided contact details. Happy franchising!

Disclaimer: The information provided in this blog is for educational purposes only and does not constitute financial or legal advice. Please consult with professionals before making any business decisions based on this information.

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